Exclusive leads and appointments
for residential solar providers
We run your ads, build your funnels, and follow up with every lead by text and phone until they book. You show up to the appointment. For solar companies and independent consultants.
Most solar leads go cold before anyone calls them back.
If you've bought leads, you know how it goes. The same homeowner got sold to four other companies. By the time you call, they've talked to two of them, or they don't pick up at all.
Leads from your own ads go cold too if nobody works them. A homeowner fills out a form at 9pm, gets a call the next afternoon, and has moved on. The ones who do book forget about the appointment.
We handle the whole thing. Ads bring in homeowners in your area who asked about solar. Every one of them gets a text and a call within minutes, then follow-up until they book or tell us no.
I sold solar before I marketed it.
I'm Ben Claybrook. Before marketing was my full-time job, I was a solar rep, and I sold over 250 residential deals.
That's where I learned what a good appointment looks like. A bad lead costs you a drive and an evening with a homeowner who was never going to buy.
Now I run marketing for solar companies and consultants. When you get on a call with us, you're talking to someone who has done the job you're doing.
Ben Claybrook
Founder, Solarfunnels
What we run
for you.
Facebook and Google ads
We write, launch, and manage your ads, aimed at homeowners in the areas you actually serve. We check the numbers every week and move budget to whatever is booking appointments.
Funnels and landing pages
Pages built for solar, with a few quick questions up front: do they own the home, what's their power bill, how's the roof. You know who you're talking to before the first call.
Appointment setter
Calls and texts every new lead within minutes, day or night, answers the common questions, and books them on your calendar. For one client it booked over 42% of leads into appointments.
Done-for-you follow-up
Every lead lands in a CRM we provide, with automatic text and email follow-up, reminders before each appointment to cut no-shows, and a clear view of where every deal stands.
Built for installers and consultants.
Keep your closers busy.
You have closers and crews, and they need a steady flow of appointments. We run lead generation in the areas you serve, under your brand. The leads come from your own ads, so nobody else is calling them.
- Ads in the territories you install in
- Appointments booked on your closers' calendars
- Your brand on every ad and page
Stop waiting on company leads.
You get paid on what you close, and company leads only go so far. We set you up with ads, a funnel, and a CRM pipeline, all in your name, so your calendar doesn't depend on anyone else.
- Your own lead flow, in your name
- Our setter books while you're in appointments
- Your pipeline stays with you
Getting started
Strategy call
FreeFifteen minutes. Tell us where you sell, how you get leads today, and how many appointments you can handle. We'll tell you straight whether we can help.
Build and launch
Done for youWe set up the ads, the funnel, the appointment setter, and your CRM, and connect it all to your calendar. You look over the ads and the setter scripts before anything goes live.
Optimize
OngoingWe watch cost per lead and show rates every week, cut what isn't working, and put more money behind what is. You spend your time closing.
What our solar clients say.
Client reviews, 2:39
I closed 4 deals in the first 2 weeks!
Gabriel
Solar client
I sold 4 deals in the first 21 days making about $8,000!
Taylor
Solar client
Ben is a pleasure to work with, and very generous with his advice and assistance, not holding anything back. I am truly impressed by the care and dedication every single step of the way.
Kevin
Solar client
I'm getting lots of leads every day and made 3 sales already
Tim
Solar client
My secret weapon.
Greg
Solar client
Individual results vary.
The numbers
behind it.
In solar ad spend managed across Facebook and Google
Homeowner solar leads generated for our clients
Solar companies we have run ads for
States we have generated solar leads in
Want more solar appointments on your calendar?
The first call is free and takes 15 minutes. I'll look at your market and how you get leads now, and tell you what I'd do.
Book a 15-min call.
You'll talk to me, not a sales team.